Furthermore, the Company is leading the Italian industry in ensuring responsible and safe gaming. Through heavy investment in its digital competencies, Sisal has become Italy’s leader in online gaming while also growing its international operations. We are very proud of the success achieved by Sisal and its transformation since our acquisition in 2016. Giampiero Mazza, Managing Partner at CVC Italy commented: I look forward to working with Peter and the team on the next chapter of Sisal history. We are delighted to join Flutter and are convinced that through its scale and operational capabilities, we will be able to further strengthen our leadership in the markets we operate in. Through our commitment to digital innovation, international expansion and safer gambling, we have achieved a leadership position in Italy’s online gaming market and developed our global footprint by winning lottery tenders in Morocco and Turkey. Over the last five years, thanks to CVC’s support, we have successfully transformed Sisal into a leading digital and international gaming company. We look forward to welcoming Francesco and the rest of the Sisal team to Flutter in 2022.įrancesco Durante, Sisal Chief Executive, commented: I’m excited to see how Flutter can complement these capabilities through our scale, differentiated products and operational capabilities. Sisal has grown its online presence significantly in recent years, aided by its proprietary platform and commitment to innovation. For some time we have wanted to pursue this market opportunity via an omni-channel strategy and this acquisition will ideally position us to do so. I am delighted to add Sisal, Italy’s leading gaming brand, to the Group as we look to attain a gold medal position in the Italian market. Peter Jackson, Flutter Chief Executive, commented: Bolsters Flutter’s existing talent pool by adding a proven management team that will continue to lead the business and who have sought to take a leadership position in the promotion of safer gambling in Italy.Further diversifies Flutter’s product and geographical footprint and increases the proportion of Flutter’s revenue from regulated markets which in Q3 2021 was over 91%.Increases Flutter’s recreational customer base with the addition of 300,000 3 highly engaged online average monthly players and over 9.5m retail customers.Particularly given Italy’s advertising restrictions and the prevalence of cash deposits and withdrawals through retail
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |